What’s the top priority right now? Why? What’s getting in the way?
I have been working on Product Operations for the past ~5 years. The role has looked different for each team. But the mandate is deceivingly simple: create the conditions for R&D teams to make educated bets, ship quickly, drive adoption, learn, and repeat. Read some examples.
Now I’m kicking off my journey helping make Fullscript the best product it can possibly be. As Principal Product Operations, I’ll be working on AI adoption, how we plan and ship, and the connective tissue between product, engineering, design, and commercial teams.
In past lives I have built websites, worked at agencies, bartended, taught yoga, co-founded and failed a construction software startup, formed partnerships for Shopify Plus, educated Shopify partners, worked on the Shopify Storefronts and then Core product portfolios, and co-built an AI-powered operating system at GrowthLoop.
For all the titles and things, check out my LinkedIn.
Case Studies
Shopify Editions
My role: Product Readiness
VP of Product: “Stop including features that aren’t live. Or worse, aren’t good enough to be.”
Head of Marketing: “Stop wasting creative cycles by dropping features at the last minute.”
The Winter 2025 Edition launched with 187 features. 98% were available to use. 0 launch-week surprises. No extra meetings, no extra reporting. Risk-scoring in SQL, automated monitoring, async escalations. The important things made visible. Everything else removed.
GrowthLoop Operating System (Grimoire)
My role: Product Operations
CTO/CPO: “I can’t see where we’re investing our time. But we can’t distract engineers from building. And we need to move faster.”
CRO: “Enterprise sales cycles are long and we are stuck if we don’t know what’s shipping when.”
Co-built Grimoire: an internal product delivery system that became (or exposted) the single source of truth for R&D investments, company OKRs, and GTM performance. AI-generated summaries powered weekly updates and executive reviews. In Q4 2025, 50% of code was AI-generated using a shared-context approach that enabled any human or agent could access the same company knowledge.
Shopify Enterprise Roadmap
My role: Enterprise Product Roadmap Interlock
CRO: “We need product leaders in the room to discuss enterprise requests.”
COO/VP of Product: “We’re building for millions of merchants and we don’t have time for live status updates.”
Helped unlock 9 figures in pipeline. Sales had roadmap commitments they trusted enough to sell. Product found quick wins that unlocked new prospects. One live meeting hour per quarter. Automated status updates. Async discussion for everything else.